Marketing and sales https://essential-business.co.uk/series/marketing-and-sales/ Straight-talking Plain English business podcasts to help you build your business and your business skills. Julie Stanford and guests discuss the day-to-day challenges and excitement of running your own business. Thu, 08 Jan 2026 10:42:15 +0000 en-US © 2011-present, Essential Business Publications Ltd Help you build your business as you build your business skills Essential Business Straight-talking Plain English business podcasts to help you build your business and your business skills. Julie Stanford and guests discuss the day-to-day challenges and excitement of running your own business. Essential Business info@essential-business.co.uk false https://essential-business.co.uk/wp-content/uploads/2014/12/Rainmaker-iTunes-logo.jpg Marketing and sales https://essential-business.co.uk/series/marketing-and-sales/ info@essential-business.co.uk Straight-talking Plain English business podcasts to help you build your business and your business skills. Julie Stanford and guests discuss the day-to-day challenges and excitement of running your own business. No yes a9430f00-e614-5dc5-8008-a01b726963a3 https://wordpress.org/?v=6.6.2 Business Spotlight: Michelle Dorrell https://essential-business.co.uk/podcast/starting-out/business-spotlight-michelle-dorrell/ Thu, 14 Jan 2016 15:38:06 +0000 http://essential-business.co.uk/podcast/business-spotlight-finanscapes-2/ https://essential-business.co.uk/wp-content/uploads/2014/11/EB-Radio-page-masthead-images.png Business Spotlight: Michelle Dorrell false no 15:32 No no Striking the balance between business and personal https://essential-business.co.uk/podcast/starting-out/striking-the-balance-between-business-and-personal/ Sun, 19 Jul 2015 14:42:18 +0000 http://essential-business.co.uk/?post_type=podcast&p=5477 https://essential-business.co.uk/wp-content/uploads/2014/11/EB-Radio-page-masthead-images.png Striking the balance between business and personal false no 29:34 No no Thinking about your website https://essential-business.co.uk/podcast/starting-out/thinking-website/ Thu, 16 Jul 2015 11:12:01 +0000 http://essential-business.co.uk/?post_type=podcast&p=5478 false no 32:46 No no How does it feel to run your own business? https://essential-business.co.uk/podcast/starting-out/how-does-it-feel-to-run-your-own-business/ Thu, 16 Jul 2015 08:48:37 +0000 http://essential-business.co.uk/?post_type=podcast&p=5476 https://essential-business.co.uk/wp-content/uploads/2014/11/EB-Radio-page-masthead-images.png How does it feel to run your own business? false no 24:42 No no Talking about breakeven https://essential-business.co.uk/podcast/money-talk/talking-about-breakeven/ Wed, 08 Jul 2015 16:21:44 +0000 http://essential-business.co.uk/?post_type=podcast&p=5440 https://essential-business.co.uk/wp-content/uploads/2014/11/EB-Radio-page-masthead-images.png Talking about breakeven false no 27:57 No no Good customers and bad customers https://essential-business.co.uk/podcast/marketing-and-sales/good-customers-and-bad-customers/ Wed, 08 Jul 2015 14:44:05 +0000 http://essential-business.co.uk/?post_type=podcast&p=5439 https://essential-business.co.uk/wp-content/uploads/2014/11/EB-Radio-page-masthead-images.png Good customers and bad customers false no 35:17 No no Thinking strategically https://essential-business.co.uk/podcast/managing-your-business/thinking-strategically/ Wed, 08 Jul 2015 13:38:24 +0000 http://essential-business.co.uk/?post_type=podcast&p=5438 https://essential-business.co.uk/wp-content/uploads/2014/11/EB-Radio-page-masthead-images.png Thinking strategically false no 26:26 No no Business leader vs manager https://essential-business.co.uk/podcast/planning-for-success/business-leader-vs-manager/ Wed, 08 Jul 2015 13:18:04 +0000 http://essential-business.co.uk/?post_type=podcast&p=5441 https://essential-business.co.uk/wp-content/uploads/2014/11/EB-Radio-page-masthead-images.png Business leader vs manager false no 27:07 No no Dealing with disgruntled employees https://essential-business.co.uk/podcast/people-power/dealing-with-disgruntled-employees/ Mon, 15 Jun 2015 13:57:29 +0000 http://essential-business.co.uk/podcast/an-employers-responsibilities-2/ https://essential-business.co.uk/wp-content/uploads/2014/11/EB-Radio-page-masthead-images.png Dealing with disgruntled employees false no 25:18 No no An employer’s responsibilites and your employees’ rights https://essential-business.co.uk/podcast/people-power/an-employers-responsibilities/ Mon, 15 Jun 2015 13:57:29 +0000 http://essential-business.co.uk/podcast/protecting-your-intellectual-property-2/ https://essential-business.co.uk/wp-content/uploads/2014/11/EB-Radio-page-masthead-images.png An employer’s responsibilites and your employees’ rights false no 25:18 No no Protecting your intellectual property https://essential-business.co.uk/podcast/keeping-it-legal/protecting-your-intellectual-property/ Mon, 15 Jun 2015 13:57:29 +0000 http://essential-business.co.uk/?post_type=podcast&p=5307 false no 25:18 No no Masterclass: Finding your target market https://essential-business.co.uk/podcast/marketing-and-sales/masterclass-finding-your-target-market/ Sun, 19 Apr 2015 15:11:52 +0000 http://essential-business.co.uk/?post_type=podcast&p=4372 https://essential-business.co.uk/wp-content/uploads/2014/11/EB-Radio-page-masthead-images.png Masterclass: Finding your target market false no 18:15 No no Masterclass: The importance of your positioning statement https://essential-business.co.uk/podcast/marketing-and-sales/masterclass-positioning-statement/ Sun, 19 Apr 2015 15:11:12 +0000 http://essential-business.co.uk/?post_type=podcast&p=4371 https://essential-business.co.uk/wp-content/uploads/2014/11/EB-Radio-page-masthead-images.png Masterclass: The importance of your positioning statement false no 14:58 No no Masterclass: Bring the charm into your marketing communications https://essential-business.co.uk/podcast/marketing-and-sales/masterclass-charm-in-marketing-communications/ Sun, 19 Apr 2015 15:10:13 +0000 http://essential-business.co.uk/?post_type=podcast&p=4370 https://essential-business.co.uk/wp-content/uploads/2014/11/EB-Radio-page-masthead-images.png Masterclass: Bring the charm into your marketing communications false no 14:51 No no Quick tip: Finding your target market https://essential-business.co.uk/podcast/marketing-and-sales/quick-tip-target-market/ Sun, 19 Apr 2015 15:09:34 +0000 http://essential-business.co.uk/?post_type=podcast&p=4369 https://essential-business.co.uk/wp-content/uploads/2014/11/EB-Radio-page-masthead-images.png Quick tip: Finding your target market false no 6:06 No no Quick Tip: The value of financial forecasting in your business https://essential-business.co.uk/podcast/money-talk/quick-tip-financial-forecasting/ Sun, 19 Apr 2015 15:08:57 +0000 http://essential-business.co.uk/podcast/quick-tip-positioning-statement-2/ https://essential-business.co.uk/wp-content/uploads/2014/11/EB-Radio-page-masthead-images.png Quick Tip: The value of financial forecasting in your business false no 5:40 No no Quick Tip: Why it’s important to develop a positioning statement https://essential-business.co.uk/podcast/marketing-and-sales/quick-tip-positioning-statement/ Sun, 19 Apr 2015 15:08:57 +0000 http://essential-business.co.uk/?post_type=podcast&p=4368 https://essential-business.co.uk/wp-content/uploads/2014/11/EB-Radio-page-masthead-images.png Quick Tip: Why it’s important to develop a positioning statement false no 5:40 No no Quick Tip: Bring the charm into your marketing communications https://essential-business.co.uk/podcast/marketing-and-sales/quick-tip-charm-in-marketing-communications/ Sun, 19 Apr 2015 15:08:11 +0000 http://essential-business.co.uk/?post_type=podcast&p=4367 https://essential-business.co.uk/wp-content/uploads/2014/11/EB-Radio-page-masthead-images.png Quick Tip: Bring the charm into your marketing communications false no 5:37 No no How to start your market research https://essential-business.co.uk/podcast/marketing-and-sales/how-to-start-your-market-research/ Tue, 07 Apr 2015 13:41:15 +0000 http://essential-business.uk/?post_type=podcast&p=4212 https://essential-business.co.uk/wp-content/uploads/2014/11/EB-Radio-guests-masthead-images.png How to start your market research false no 30:00 No no Your marketing plan https://essential-business.co.uk/podcast/marketing-and-sales/your-marketing-plan/ Tue, 07 Apr 2015 10:18:08 +0000 http://essential-business.uk/?post_type=podcast&p=4214 https://essential-business.co.uk/wp-content/uploads/2014/11/EB-Radio-page-masthead-images.png Your marketing plan false no 28:18 No no Your business and the law https://essential-business.co.uk/podcast/keeping-it-legal/your-business-and-the-law/ Tue, 07 Apr 2015 10:17:50 +0000 http://essential-business.co.uk/podcast/keeping-the-right-financial-records-2/ https://essential-business.co.uk/wp-content/uploads/2014/11/EB-Radio-page-masthead-images.png Your business and the law false no 29:25 No no Keeping the right financial records https://essential-business.co.uk/podcast/money-talk/keeping-the-right-financial-records/ Tue, 07 Apr 2015 10:17:50 +0000 http://essential-business.uk/?post_type=podcast&p=4218 https://essential-business.co.uk/wp-content/uploads/2014/11/EB-Radio-guests-masthead-images.png Keeping the right financial records false no 29:25 No no How to manage your money in a small business https://essential-business.co.uk/podcast/money-talk/how-to-manage-your-money-in-a-small-business/ Tue, 31 Mar 2015 16:58:57 +0000 http://essential-business.uk/?post_type=podcast&p=4216 https://essential-business.co.uk/wp-content/uploads/2014/11/EB-Radio-guests-masthead-images.png How to manage your money in a small business false no 29:05 No no Using social media to build your business https://essential-business.co.uk/podcast/marketing-and-sales/using-social-media-to-build-your-business/ Mon, 30 Mar 2015 11:45:34 +0000 http://essential-business.uk/?post_type=podcast&p=4195 https://essential-business.co.uk/wp-content/uploads/2014/11/EB-Radio-guests-masthead-images.png Using social media to build your business false no 29:00 No no Business Spotlight: James Fellows, Finanscapes https://essential-business.co.uk/podcast/starting-out/business-spotlight-finanscapes/ Fri, 27 Mar 2015 15:38:06 +0000 http://essential-business.uk/podcast/how-to-do-your-own-pr-2/ https://essential-business.co.uk/wp-content/uploads/2014/11/EB-Radio-page-masthead-images.png Business Spotlight: James Fellows, Finanscapes false no 15:32 No no How to do your own PR https://essential-business.co.uk/podcast/marketing-and-sales/how-to-do-your-own-pr/ Fri, 27 Mar 2015 15:38:06 +0000 http://essential-business.uk/?post_type=podcast&p=4189 https://essential-business.co.uk/wp-content/uploads/2014/11/EB-Radio-page-masthead-images.png How to do your own PR false no 15:32 No no